Influencers Mostly Skip Disclosure
September 4, 2026 • Beata Twardowska
The challenge with enforcing disclosure rules starts with the definition.
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Business
5 Levers Drive CAC, Says Ad Pro
September 18, 2026 • Eric Bandholz
Hal Smith of H Street Digital says lowering customer acquisition cost on Meta and Google starts with the offer.
The Latest
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Marketing & Advertising
Retail Media’s Margin Opportunity
September 17, 2026 • Armando Roggio
For ecommerce merchants, retail media is potentially a new revenue source from companies they know and work with.
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Platforms & Apps
New Ecommerce Tools: September 16, 2026
September 16, 2026 • Sig Ueland
New products and services this week support international shipping and payments, conversational ads, social commerce, dropshipping, reputation management, and more.
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Content Marketing
My Favorite Content Tools Don’t Write a Word
September 15, 2026 • Beata Twardowska
Thanks to cheap, infinite copy from generative AI, the questions to answer have changed.
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SEO
Branded Sites Are Vital for Merchants
September 14, 2026 • Ann Smarty
There's no substitute for direct relationships with shoppers.
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Paid Post
Profiles in Marketplace Success
June 14, 2026 • Walmart Marketplace
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Marketing & Advertising
Does Retail Media Add Value?
September 13, 2026 • Armando Roggio
When it works, retail media generates net revenue for retailer-publishers and profitable customers for advertisers.
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Marketing & Advertising
Agency Owner on New-Store Strategies
September 11, 2026 • Eric Bandholz
Kenny Trusnik of Forest City Digital says start with extensive product data in a structured environment.
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Inventory
Sales Velocity Reveals Inventory Risk
September 10, 2026 • Armando Roggio
Velocity can signal coming stockouts or, conversely, markdowns and phase-outs.
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Google Ads
Drive Awareness with Video Sequence Ads
September 9, 2026 • Matthew Umbro
Google Ads video ad sequence campaigns show multiple clips in a specific order to individual viewers.
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Platforms & Apps
New Ecommerce Tools: September 8, 2026
September 8, 2026 • Sig Ueland
New products and services for payments, agentic commerce, AI visibility, product customizers, omnichannel fulfillment, dropshipping, email marketing, and customer experiences.
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SEO Tools
Do We Still Need Google Disavow?
September 7, 2026 • Ann Smarty
Yes, Google's Disavow tool remains useful for manual, link-related penalties.
Ecommerce Conversions Podcast
Marketing
Influencers & Affiliates
Content Marketing
5 Content Marketing Ideas for October 2026
September 3, 2026 • Armando Roggio
Content marketers in October can explore Winnie-the-Pooh, Halloween, AI vs. humans, company archives, and breaking news.
SEO
Technical SEO
Google’s Redirects Blur Search Rankings
August 31, 2026 • Ann Smarty
Hiding the full URL of listings is the search giant's latest attempt to block bot access.
SEO
Filter AI Mode Prompts in Search Console
August 24, 2026 • Ann Smarty
Google's John Mueller confirms that Search Console lists AI Mode prompts as queries.
Conversion
Checkout Tactics
The Race to Own AI Shopping
September 6, 2026 • Armando Roggio
Will shoppers use AI mostly on external platforms, or on-site directly with merchants?
Checkout Tactics
Thinking about Cart Recovery in 2026
August 6, 2026 • Armando Roggio
Today's cart abandonment automations can do more than remind shoppers what they left behind.
Business
Cross-border Selling
Ecommerce in Nigeria Poised for Growth
September 1, 2026 • Wisdom Dabit
Per DHL, Nigeria exceeds the global average for expected ecommerce expansion.
Shipping & Fulfillment
Competing with Wicked Fast Delivery
August 30, 2026 • Armando Roggio
Ecommerce SMBs can compete where delivery speed creates value, not where it merely adds cost.
Design & Development
Platforms & Apps
New Ecommerce Tools: September 2, 2026
September 2, 2026 • Sig Ueland
This week's rollouts include tools for payments, shipping, affiliate marketing, CRMs, supply chain, merchant-of-record services, and more.
Platforms & Apps
New Ecommerce Tools: August 26, 2026
August 26, 2026 • Sig Ueland
This week's installment includes products and services for popups, site builders, subscriber lists, drone deliveries, livestreaming, virtual try-ons, and more.
From the archive
Cross-border Selling
Made in Russia: 8 brands for cross-border consumers
December 6, 2017 • Maksim Komonov
Supported by the government and private investors, Russian manufacturers are seeking foreign customers.
Business
BuySafe Founder on the Future of Shopping Carts
November 12, 2007 • Brian Getting
Steve Woda is founder of BuySafe, a firm that offers insurance for the safety and reliability of ecommerce transactions.
