AI Product Discovery Drives Brand Traffic
January 30, 2026 • Eric Bandholz
Phillip Jackson's company surveyed U.S. 2025 holiday shoppers. When AI recommends a product, 77% of respondents leave to buy on the brand's site.
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Content Marketing
AI Content Licensing for Merchants
February 12, 2026 • Armando Roggio
Efforts by Microsoft and Amazon to develop content-licensing marketplaces offer an opportunity for ecommerce marketers.
The Latest
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Platforms & Apps
New Ecommerce Tools: February 11, 2026
February 11, 2026 • Sig Ueland
This week: updates for reverse logistics, fulfillment, AI assistants, AI store builders, chargebacks, checkout integrations, agentic commerce, and automated marketing.
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SEO
Ask an Expert: Should Merchants Block AI Bots?
February 10, 2026 • PEC Staff
ReFiBuy's Scot Wingo advises on bot access, product attributes, contextual info, and more.
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SEO
Traffic Impact of Google Discover
February 9, 2026 • Ann Smarty
Last week's core update focused entirely on Discover, a first for Google.
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SEO
Google Discover for Ecommerce
February 8, 2026 • Armando Roggio
If it's becoming a meaningful traffic channel, Discover deserves attention.
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Paid Post
Modern Fulfillment Requires a Modern 3PL
January 22, 2026 • WSI | Kase
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Google Ads
3 Performance Max Updates for 2026
February 6, 2026 • Matthew Umbro
Performance Max campaigns are a priority for Google Ads and thus for advertisers.
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Content Marketing
5 Content Marketing Ideas for March 2026
February 5, 2026 • Armando Roggio
For March 2026, consider content for spring renewal, peanut butter, Mr. Spock, do-it-yourself holidays, and the U.S.'s 250th anniversary.
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Platforms & Apps
New Ecommerce Tools: February 4, 2026
February 4, 2026 • Sig Ueland
This week: rollouts for website builders, B2B and B2C ecommerce platforms, shipping, buy-now pay-later, checkout integrations, agentic commerce, and more.
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Schools & Resources
Why Buyers Buy: Books for Marketers
February 3, 2026 • Jean Gazis
These hand-picked titles show what drives consumer behavior and marketing performance.
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SEO
Better Metrics for AI Search Visibility
February 2, 2026 • Ann Smarty
AI-generated search is pushing merchants to measure product visibility, but traditional metrics fall short.
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Marketing & Advertising
Reclaim Traffic with Smarter Ads
February 1, 2026 • Armando Roggio
When organic traffic declines, ad targeting and audience intelligence become competitive advantages.
Ecommerce Conversions Podcast
Marketing
Marketing & Advertising
Content Marketing
Best Writing Tools for Business in 2026
January 20, 2026 • Jean Gazis
Modern AI-assisted writing aids save time, polish prose, and even overcome disadvantages such as dyslexia.
SEO
SEO
New Microsoft Retail AI Guide Echoes SEO
January 26, 2026 • Ann Smarty
"A guide to AEO and GEO" includes actionable tips that align with longstanding SEO tactics.
SEO
Marketing to Humans and Machines
January 22, 2026 • Armando Roggio
Marketers seeking organic traffic have long sought shoppers and appeased machines, e.g., search engines.
Conversion
Customer Retention
Lawmakers Eye Dynamic Ecommerce Pricing
January 15, 2026 • Armando Roggio
Some American legislators liken data-driven price changes to gouging. One senator requested an FTC investigation.
Customer Retention
Will AI Solve Ecommerce Personalization?
November 20, 2025 • Armando Roggio
Albatross AI claims to have the first infrastructure for training personalization models on live events.
Business
Amazon & Marketplaces
Why Marketplaces Block AI Shopping Agents
January 29, 2026 • Armando Roggio
Autonomous AI shopping agents threaten the role of marketplaces in product discovery, advertising, and transactions.
Cross-border Selling
How Ecommerce Succeeds in Africa
January 27, 2026 • Wisdom Dabit
Local companies are offering innovative solutions to complex logistics challenges.
Design & Development
Platforms & Apps
New Ecommerce Tools: January 28, 2026
January 28, 2026 • Sig Ueland
New products and services this week address product imagery, agentic commerce, AEO and GEO analytics, logistics tools, deferred payments, tariff refunds, and more.
Platforms & Apps
New Ecommerce Tools: January 21, 2026
January 21, 2026 • Sig Ueland
This week's rundown includes updates on post-purchase intelligence, inventory optimization, payments, agentic commerce, product recommendations, and chatbots and shopping assistants.
From the archive
Platforms & Apps
osCommerce Founder: Open Source Encourages Collaboration
January 1, 2006 • Brian Getting
Harald Ponce de Leon had an idea to create an online shopping cart system that would serve as a guide to other ecommerce developers. That was in 2000.
SEO
Hreflang Explained
November 12, 2019 • Bill Sebald
Hreflang is an HTML attribute that allows Google and other search engines to recognize localized versions of web pages. If you have sections of your site for a French audience, for example, an hreflang tag helps Google understand that the section...
Business
SEO for AI, Low Traffic, No Clicks